Project Name: BACTERIA CO.

Bacteria co. manufactures and sells sprays/mists that easily refresh shoes and clothes without unnecessary washing. It offers a convenient alternative to dry cleaning and is suitable for wool, silk, and other items that cannot be washed at all, such as protective gear, helmets, and other technical products. the revolutionary aspect of bacteria co.’s products is that, through biotechnology – an active bacterial culture – they prevent and eliminate the source of bad odors. Bacteria co. makes bacteria accessible and a part of people’s everyday lives with a technology that is inspired by nature’s own solutions and is gentle on both people and the environment. Today, the product line includes clothing care and cleaning based on biotechnology, but it has the potential to scale into other areas of use.


Bacteria are often perceived as something dirty, and people tend to reach for chemicals because they are easily seen as something clean.
The challenge is to shift this narrative. We need to break the habit and get people to reach for bacteria instead, in a cleaning context, to open up the door for the future of cleaning.